Networking with Your Jewelry Customers

Hammered brass rings on a ball chain - Rena Klingenberg

I have a jewelry artist friend whose primary customers are women – and here’s how she generates the majority of […]

Who Are Your Intended Jewelry Customers?

Faux turquoise on adjustable leather cord by Rena Klingenberg.

Who are your intended jewelry customers? Some jewelry artists’ first answer to this question is “everybody!” But realistically, people have […]

Jewelry Store Decor – Smart Strategy or Missing an Opportunity?

jewelry store decor

While I was escaping the heat on an exercise walk in my local indoor shopping mall, something caught my eye. […]

“Is That Not Bad Advertising?”

Is that not bad advertising?

When I first moved to the town where I now live, I asked one of my new friends if there […]

Lego Jewelry

Lego Jewelry by Brick Forge

This Lego jewelry caught my eye at the Brick Magic Festival for Lego fans this weekend: If you’re used to […]

Why I Bought This Scarf

Handmade scarf from Foxfire

We spent most of last week exploring the backroads of the northern half of the state of Georgia. On the […]

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